Disscuss the key purpose and rationale for why the government had Essay

Disscuss the key purpose and rationale for why the government had policies of protection - Essay Example The history of Australia is full of violence and bloodshed. The Aboriginal people are considered to be the earliest human race of Australia and is believed to have arrived in this land from the South East Asia around fifty thousand years ago probably during the Ice Age. The Aboriginals who are â€Å"Australia’s first people are divided into two main groups- the Aboriginal people of mainland Australia and the southern island of Tasmania† (Bartlett. 2002)1. During the last half of 17th century, the European explorers including the British sailed down to reach the coast of Australia. During that period, it was known as New Holland. The primary reason for British settlement was to find a suitable place for their convicts to be punished. Then British Governor, Arthur Phillip reached Australia with â€Å"two warships, three supply ships and six ships which carried the main group, almost 800 convicts† (Virginia Tech, n.d.)2. The Europeans however decided to settle down in this land as they found it ideal for cattle and sheep rearing. The ensuing clash of cultures between the two societies (The European and the Aborigines) led to terrible violence and occasional bloodshed. The period of European invasion in Australia is often called as the dark period in the Aboriginal history. Such ruthless had been the invasion, that this period is known as the ‘Killing Time’ in the Australian Museum’s Aboriginal Gallery (Simpson. 2001)3. Initially, the Australian Aboriginal people did not accept the European settlers and revolted against them. But the Europeans were well equipped with the latest weapons that they had brought with themselves from Europe. The Aboriginal people were unable to compete with them and thus the Europeans got an upper hand in the Land of Australia. The ownership of land was the major and the first reason for conflict between these two communities. The Aboriginals did not use the land

Operation and Strategy management for Ryanair Essay Example for Free

Operation and Strategy management for Ryanair Essay Introduction The company chosen in this report is Ryanair in the airline industry. Ryanair is a low cost budget airline travelling across 1600 routes from 57 bases connecting 180 destinations in 29 different countries (Ryanair.com). Ryanair first started its operations in 1985 between Ireland and London. The first year it commuted around 5000 customers but the company really took off in 1990 when Michael O’ Leary was appointed the CEO of the company. The company was envisaged by its CEO Michael O’ Leary and adapted the Southwest airline model from America and brought it to Europe and since then the company has also embraced a no frills, low cost model where it plans to get their customers from A to B at the cheapest rate possible. This has revolutionised the travel industry and made travel cheaper and reliable within Europe. Ryanair has a strong hold on market in most of the countries Europe with 44% in Ireland where its headquarters are, followed by 23% to 21% in Poland, Italy and Spain (centreofavaiation.com). In the UK the company holds a modest 16% of the market with its overall customers estimated at 81.5 million for the year 2014. The company gets a stiff competition from Easyjet, Lufthansa, Aerlingus and Alitalia. These airlines try to follow the same model as well but Ryanair has been the leader by far  generating revenues of â‚ ¬3.789 billion for the fiscal year 2013 with profits of â‚ ¬374.6 million. Figure 1: Market share of different airlines ( Source: Centreofaviation.com) PEST Analysis Political Factors: The political factors tend to affect the airline industry the most if they are flying from one country to another. In case of Ryanair, it only flies within the EU, thus there is no question of arising uncertainties. One factor which has helped the airline sector grow is deregulation. In 1978 the United States removed government control over many aspects of air travel, including fares and routes, in the Airline Deregulation Act (Liberty of Economics and Liberty). This shifted the power to the market sphere. Following the success of this, Europe completed their own faze of deregulation by April 1997. This allowed passenger planes to fly between member states freely. Ryanair added several new routes to their repertoire after deregulation, taking the opportunity to add routes to new parts of Europe and Scandinavia. A further form of deregulation came in March of 2008 when the EU and United States agreed to let any city within each other’s territory fly between each other. This was called the Open Skies Agreement. Although Ryanair have still to take full advantage of this, they have announced their desire to start transatlantic flights at a very low cost to the consumer (RTE, 2007). This unprecedented step could shake the air flight market, increasing the volume of passengers able to fly more freely across the Atlantic and could have a knock on effect with Ryanair’s transatlantic competitors, forcing a change in the market. In 2012 a new law was introduced where all flights coming to and from the EU had to buy their CO2 emission allowances, whereas before they were exempt from the Emissions Trading Scheme. Many airlines have expressed their anger at their inclusion in the scheme, pointing to the fact that only 2% of global CO2 emissions are caused directly by air traffic. Many airlines have increased ticket prices to cope with the extra costs incurred. Ryanair have passed on the cost to customers in the form of a 25c charge (Irishtimes.com) Economical: During a deep recession Ryanair has flourished, recording a +18.71% 1 year return in 2012 ( Bloomberg, 2014) and announcing that it is Europe’s leading scheduled airline. In comparison to other airlines that are cutting jobs and have planes grounded, Ryanair are experiencing high demand and adding extra flights, creating new jobs for many sectors in their business, from pilots to sales and marketing people (RTE, 2007) One of the upmost problems facing the airline industry is the fluctuating oil prices. To compensate the rising oil prices most airlines have to put ticket prices up, which directly affects their customers. However, under the exceptional leadership of Michael O’Leary, Ryanair has addressed the problem through hedging. Hedging could be termed as an agreement between the oil companies and the airlines where oil prices are agreed in advance. In Ryanair’s case they have increased its fuel hedging capacity to 90% of its requirements (Centre of Aviation). This exceptional thinking by Ryanair gives them a cost cutting advantage over its competitors and thus still being able to offer its customers the same low fares which have been Ryanair’s forte. Social: The airline industry as per any other industry has to comply with the customer’s requirement to sustain in the market. A very god example that could be stated in this case is that of Ryanair, whereby, during the recession times when the unemployment grew to almost 15% and thus people did not have much money to spend, Ryanair gave its customers cheap flights to commute from one place to another taking away all the inflight luxuries. This has helped the airline grow even in the toughest times the economy has faced and thus also creating new jobs. But also to with stand the competition by other luxury airliners, Ryanair would offer its customers to book their cars and train tickets while booking their flights as it mostly flies to secondary airports. This, therefore not only attracted middle class customers but also people on business. The airline industry especially in Europe has had a last few troublesome years due to natural disasters that have cost the company extensive amoun ts. To point out a few, the ash cloud in 2010 cost the company 29.7 million Euros (Irish times, 2011) and these are huge costs for the airline to bear and thus, to compensate these compensation chargers Ryanair now chargers a â‚ ¬2 levy to compensate these claims in the future (Irish times, 2011). Technological: In the current climate technology plays an important part in the airline industry. Firstly, with the increasing fuels costs, fuel efficient aircrafts can save the companies a substantial amount of money. Another way is the internet; with the growth of internet all the companies’ use online advertising to push the sales and television advertising is also second to none. The internet is also a medium where people look for cheap airline tickets. In the case of Ryanair, the company makes the utmost use of technology to cut the human involvement out and thus keeping the costs down. It has a very good online ticket booking system where 85% of its tickets are booked (Ryanair.com). In 2009, Ryanair introduces the self-service kiosks whereby the passengers can check in using the machine and thus taking the human element out of the equation. This service was already available for passengers travelling without luggage but it was now developed for the customers travelling with check-in lu ggage. This was a chip and pin service developed in collaboration with Ingenico and thus gave the company a competitive advantage over its competitors and thus delivering low price flights for its customers (BBC News, 2009). Value Chain Analysis: A firm’s competitive advantage could be determined by the value chain analysis. The value chain consists of primary and support activities. Understanding the company’s linkage between the primary and secondary activities gives the company’s business model and helps one understand the secret of withstanding the competitive advantage. Figure 2: Value Chain Analysis model In the case of Ryanair, a clear linkage could be made between the inbound and outbound logistics in the primary activities to the Technology development in the support activity. Now, to obtain a clear understanding of this model, inbound logistics are the deals that the company is able to acquire from its suppliers on the promise of higher volumes. These include food, drinks, duty free goods, fuel which have to be delivered, stored and controlled on time as to avoid any delays for the aircraft. Ryanair, also puts a great deal of  effort in its operations as it promises its customers a 25 minute turnaround period which could be one of its core competencies and for the company to do so all the inbound logistics should be delivered on time. This 25 minute turnaround period also, gives the company the advantage of flying two extra flights on the same route compared to its competitors and enables high aircraft utilisation. The company also offers nonstop direct services to its destinati ons and does not link with any other airline, thus giving them a timely departure from the airport and also avoiding the costs for through services for its passengers and does not have to rely on other flights coming on time to schedule their departures. This has helped them gain a competitive advantage over its competitors as 95% of Ryanair’s flights are on time compared to 88% that of EasyJet. Ryanair also uses the standard Boeing 737 model of aircraft and thus, the company manages to get maintenance services and spares at a very minimum cost. This also reduces the cost of staff training and offers flexibility in scheduling aircrafts and crew assignments. On the outbound logistics, Ryanair operates to the secondary airports and thus have to arrange onward journey for their customers. They have teamed up with certain vehicle companies to give its business customers the advantage of that service however some of the routes are so obscure that these services cannot be provided constantly, a prime example are some of the Scandinavian routes. Thus, Ryanair has certain limits when acquiring the market share. On the contrary, Ryanair’s competitor EasyJet does the opposite and flies to major airports and cities and thus paying higher landing charges which are then reflected in the fares for their customers. The advantage of flying to secondary airports is that Ryanair pay fewer chargers and they are also in a position to bargain with the airport authority and get a deal that favours them and the secondary airports are less congested and thus turnaround times are much faster (Centre of Aviation), 2014). The inbound and the outbound logistics are coupled nicely with the technology to gain a competitive advantage over its competitors. Ryanair has tried to eliminate the human element as much as they can. They have introduced kiosks at the check-in desks for customers to check-in themselves at their own leisure. Thus, reducing staffing costs which is then reflected in the prices they charge their customers. The company doe s not invest much in advertising as well, the main advertising is  done through its very own website and 90% of the tickets are booked through the website as well( Ryanair.com). It only uses ticketing agents when they’re opening new routes and trying to venture into unknown markets; otherwise it is the website that people book their tickets through. The company constantly monitors its planes minute by minute through its own website and thus, keeping the human element out and using its website for mainly everything saves them on an average â‚ ¬6 million a year (BBC news, 2014). Amongst all the competitive advantage the company have, the one that has not been mentioned is the good leadership of Michael O’ Leary and his ability to create a vision for the company. He has successfully managed to adapt to the change as and when required and adopt different model to envisage the change for the betterment of the company which has helped the business to grow. Conclusion: To conclude this report, Ryanair has emerged as a successful company since it was established in 1985. It had a few hiccups on the way for the first 5 years but since Michael O’ Leary took the reigns over in 1990 as the CEO the company has gone from strength to strength. Its success has been helped by the conducive nature of the industry and the external elements within the airline industry. This industry has its threats but since the de regulation act and the expansion of EU, there have been a lot of commuters within these countries for business and leisure, thus this higher demand and low costs have helped Ryanair emerge as a low cost budget airline. Just because the company operates all its routes within the EU, it does not really have to deal with changing political factors and that it has always used them to their advantage. Ex. De regulation act and the open skies act even though the company has not started its flights to the US as of yet. The changing oil prices are a c oncern for every airliner but Ryanair counteracts through a process call hedging and uses the most advanced technology to remove the human element to curb the costs down for its customers and another reason for its success even during recession is because it gave the customers cheap flights to commute taking the luxuries out which were the demands at that time. Ryanair has a competitive advantage by the virtue of its inbound activities and the outbound activities combined with the technological  aspect of it. It uses the same standard Boeing so the costs are less and also, flying at secondary airports mean less landing charges and they’re also in a position to get a favourable deal for themselves from the airport authorities. The turnaround time is only 25 minutes as well and thus giving their customers more daily flights from the same destinations compared to its competitors. Refrences: Belobaba, P., Odoni, A., Barnhart, C. (2009). The global airline industry. Hoboken: AIAA, Inc Helm, C., Jones, R. (2010). Extending the value chain: A conceptual framework for managing the governance of co-created brand equity. The Journal of Brand Management, 17(8), 579-589. McCormick, T. (2010). Understanding costs using the value chain a ryanair example. Dublin: Institute of Chartered Accountants In Ireland. Research and markets: European low cost airline industry continues to prosper.(2004, Business Wire, pp. 1. Research and markets: European low cost airline industry continues to prosper.(2004, Business Wire, pp. 1. Research and markets: PEST analysis.(2003, M2 Presswire, pp. 1. RTE 2007. http://www.ryanair.com/doc/investor/2012/q1_2012_doc.pdf[Accessed 20 March 2014]. http://www.ryanair.com/en/about/ryanair-and-the-environment[Accessed 20 March 2014]. Aviation, C. C. (2011, May 25). CAPA Centre for Aviation. Retrieved March 20, 2014, from Ryanairearnings up 26% but change in tack for 2012: http://www.centreforaviation.com/analysis/ryanair-earnings-up-26-but-change-in-tack-for-2012- http://www.irishtimes.com/newspaper/breaking/2012/0112/breaking26.htmlEdwards, N. (2012). http://investing.businessweek.com/research/stocks/private/snapshot.asp?privcapId=27620789 accessed on 2/04/14. http://www.bbc.co.uk/news/magazine-22659822 accessed on 1/04/2014 http://www.air-passenger-rights.co.uk/tag/the-irish-times/ accessed on 5/04/14 http://wwwnews.live.bbc.co.uk/news/business-23487106 accessed on 10/04/14

History of Food Preservation Methods

History of Food Preservation Methods Yasmine Dabash The Sustainment of Foodstuffs Over the Years Isn’t it nice to go home and microwave a frozen TV dinner after a long day of work? Without the invention of food preserving technologies such as the refrigerator or the freezer, such would have never been possible.This is because both technology and science are interdependent on one another. Since ancient times, food has been preserved in a number of ways including refrigerating and heating, drying and salting, and canning and jarring. Over the centuries, the human race has been equipped with superior knowledge thus enabling us to continually improve technology. It is common to see technology morph to adequately fit updated knowledge, A common example of this is cell phones which often update with more features in more condensed models. Food preservation today is the result of many hundreds of years’ worth of work towards the sustainment of foodstuffs. Most mediocre households contain a refrigeration and freezer unit which is used daily to preserve foods for an allotment of time. Refrigeration has a particularly long history’ for many centuries, people would carve large blocks of ice from nearby fresh water sources and put it iceboxes, which they used to keep their food cool. Even today in remote Amish-culture societies, people use this technique of refrigeration. Around the same time, people would store their produce in 30-40Â °F root cellars. It wasn’t until 1918 that the first Frigidaire was created then mass produced. Then twelve years later, the eco-friendly, Freon-less refrigerator model we used today, patented by Albert Einstein and a colleague, was introduced. (findingdulcinea.com) Twoother modes of food preservation which have a long history, primarily in hot climates of the world include drying and salting. The methods of drying and salting to preserve fish, meat, and vegetables were been predominate in dry, hot climates (ie. the southern states of America) for hundreds of years. One of the most common ways of curing meat is salting, which has been carried out since ancient times by packing meat in heavy amounts of salt in barrels; this method of meat preservation was not replaced until the times of advanced freezing and refrigeration. Drying meat, another popular mode of meat curing, has a goal of simply evaporating the liquid content of the meat. This is because microorganisms need a certain amount of moisture to survive in an environment, so by removing the water content from the meat you are thus making the meat unlivable for the bacteria which causes spoilage. (fao.org) This is also the same reason dried fruits (raisins, dried apricots, Craisins, etc.) last a longer time than its fresh form. Food can be preserved for long term storage through the methods of canning and jarring. By canning and jarring food you are sterilizing then inhibiting bacterial growth in the food, therefore lengthening the longevity of the food’s shelf life by far. Usually vegetables and meats are packages in sealed tin cans rather than jarred; some common examples of canned foods are corn, tuna, processed beef, and soup. Jarring is also a ordinary way of conserving pickles, jams and jellies, baby food, and tomato sauce. Fermenting foods by storing them in a vinegar and salt brine within a sterilized glass jar is called pickling. Pickling is an endeavor practiced to preserve mainly vegetables (most commonly cucumbers). Unfortunately this method increases the salt content and lowers the vitamin content of the foodstuffs preserved. Preservatives can often times be added to foods to foods to make them last longer. Sometimes, when processing foods, preservatives are added to help conserve the foods by killing bacteria or slowing bacteria activity. These preservatives come in four major categories; benzoates, nitrites, sulfites, and sorbic acid. Sodium benzoate is a salt commonly combined with acidic and carbonated products including juices, sodas, salad dressings, and others. Sodium nitrate, although controversial now, is a naturally occurring food preservative found in salt, sugar, vinegar, and alcohol. Sulfites, although banned from fresh, raw eaten produce, is used when preserving dried fruits and dried potato products. Sorbic acid is the most used food preservative in the industry as it is considered the safest of the four common preservatives. It is known to prevent the growth of fungi, yeast, and mold. Sometimes preservatives are dismissed and limited by the United States Food and Drug Administration (FDA) to improve the overall health of our foods, which is the number one concern when it comes to food and food preservation. There are a variety of organizations and universities that support and research into the study of food preservation. The National Center for Home Food Preservation, based at the University of Georgia, primarily focuses on the preservation of produce and what safety regulations and methods should be carried out to ensure safe, convenient preserved foods both domestically and industrially (nchfp.uga.edu). Even the most unexpected can contribute to a cause; the United States Atomic Energy Commission majorly brought the rise to the use of irradiation to preserve food, especially for NASA (The NationalAeronauticsandSpaceAdministration) astronauts to eat whilst in space. Although it may seem ridiculous, the Mayflower Trading company is the largest online store for long-lasting, storable foods, emergency preparedness, and alternative power. It may seem like the go-to site for the impending zombie apocalypse but its contributions towards the longevity of preserved foods (mainly canned) are remarkable. On the topic of contributions to the field of food preservation, there is a whole list of remarkable indiv iduals who have majorly impacted food preservation as we know it. Many people have contributed to food preservation as will including the renowned Louis Pasteur. Louis Pasteur created the method of pasteurization which ensures the sterility and safety of our milk and other milk products even today. Nicolas Appert might as well be known as the ‘Father of Jarring’. Nicolas Appert came up with the concept that by heating and sterilizing a product then placing the substance in a sterilized, air-tight jar would make is long-lasting and sterile after a decade of experimentation in the hopes that he would gain recognition by Napoleon for his works. Napoleon awarded Appert with a good deal of money for his findings and used this new knowledge to his advantage by sending sterilized, preserved foods with his armies. Another recent man to make his name in history for contributing to food preservation was Daniel Farkas, a former food scientist. Farkas discovered high-pressure preservation which kills bacteria and pathogens. This method of preservi ng food is also known as pascalization and bridgemanization (oregonstate.edu). Over time, methods of food preservation have improved vastly to conform to our modernized world. Now more than ever we are able to store foods for years upon years without it going rancid. Plus, it I simple to use and effective, it is easy enough to store your food in the refrigerator, whereas in the eighteenth century you would hve to keep your food in an iebox outside of your house. Even so, Food producers should aim toward maintaining not only the food itself but also its nutritional value. Most means of food preservation, such as pickling, salting, and freezing diminish the nutrition of the food you eat. The more fresh foods we eat, the closer we may become to optimum health; hopefully in years to come we will be able to not only conserve food but also nutrients.

Essay --

Boiling point, similarly to melting point, depends on the strength of forces between the particles that make up the element. When a substance boils, most of the remaining attraction forces are broken, the particles can then move freely and farther apart. The stronger that the attraction force is the more energy that is needed to overcome them and increase the boiling point. Boiling points vary in a regular way or pattern depending on their position in the periodic table. The general periodic trend is that the boiling point increases to the middle of the d block, and then decrease to the Noble Gases. The highest melting point is apparent in the middle of the transition metals because of the electron – electron repulsion. This is due to the fact that the transition metals have metallic bonding, which is a very strong bond; therefore a lot of energy is required to break them. Due to a lot of energy being needed, the boiling point is then higher.. The smallest amount of electron à ¢â‚¬â€œ electron repulsion can be found in the middle of block d. This repulsion causes the element to be less stable, thus allowing it be easier to break apart, which then results in a lower boiling point. Boiling points generally increase going from sodium to aluminum, then decrease to argon, with a minor bump at Sulfur. There is no simple way to identify the trend for boiling points when going down a column. Some groups increase when going down a column, while some decrease, and others have no trend. This is because boiling point increase when electron – electron repulsion decreases. Since electron – electron repulsion decreases going down columns on the periodic table, it can be expected that the boiling point would increase, which does not always occur. This in... ...itrogen? Than Bromine? Why Is Hydrogen so Weird? :. N.p., n.d. Web. 16 Jan. 2014. "Atomic and Ionic Radius." Atomic and Ionic Radius. N.p., n.d. Web. 16 Jan. 2014. "Atomic Radius of the Elements." Atomic Radius for All the Elements in the Periodic Table. N.p., n.d. Web. 14 Jan. 2014. "Chemical Elements Listed by Density." The Chemical Elements of the Periodic Table Sorted by Density. N.p., n.d. Web. 16 Jan. 2014. "Chemistry Lesson 1 Instruction, Page 5." Chemistry Lesson 1 Instruction, Page 5. N.p., n.d. Web. 15 Jan. 2014. "Electronegativity." Electronegativity. N.p., n.d. Web. 13 Jan. 2014. "Ionization Energy and Electron Affinity." Ionization Energy and Electron Affinity. N.p., n.d. Web. 13 Jan. 2014. "Periodic Table Trends." Periodic Table Trends. N.p., n.d. Web. 12 Jan. 2014. "Seaborgium." WebElements Periodic Table of the Elements. N.p., n.d. Web. 16 Jan. 2014.

College Admissions Essay - A Willingness to Overcome Differences

College Admissions Essay - A Willingness to Overcome Differences I have a fledgling friendship with Amalia, a Spanish speaking woman. Amalia is not fluent with english, and my Spanish is wobbly and crude. So we get together whenever possible to practice each other's native tongue, half an hour of Spanish, half an hour of English. When we first started meeting, I saw a forbidding wall of words that I thought had to come down if a bond of friendship was to grow. The words that bring me such exhilaration and such rousing exchanges of ideas in English turned ornery and cantankerous in Spanish. Talking to Amalia, I was careful to bring up topics that I thought my Spanish could handle without too many searches through the dictionary Amalia and I kept between us like a life vest we had to share. Despite that, I often found myself staring at a wall of words, stranded in a maze, with the right words eluding me, defying me, mocking me from where they hid. The words turned me into a blushing, stammering nitwit. I used exaggerated hand gestures and facial expressions. I got gender and number wrong much of the time, unaccustomed as I was to having to think about that in English. I was embarrassed by my strong American accent and by the mistakes I made. When I tried to tell Amalia that I had eaten fried eggs that morning, she had to gently tell me that I was referring to male anatomy. I referred to elderly people in a degrading way. When I thought I was calling a male friend "embarrassed," I was saying that he was "pregnant". Such is the wily nature of words. Still, I decided to earn my livelihood with words because I'm enamored of them, in awe of them. I'm usually a humble person near the bottom of the food chain, but words wield... ...a and I even though objects, ideas, and feelings are expressed with different words in our respective tongues. I learned that words aren't just representational, though they are that too, but that they can also be catalysts. They can influence human interaction, even when the thing they represent is not clear or, more to the point, at precisely that time. With Amalia and I, the words impelled us toward each other. The bond grew out of a mutual determination to knock down the language barrier, not from its having been diminished. Our act of tackling words signaled to each of us that the other was a person who wished barriers between people to be gone, not reinforced. We grew close because of the language barrier, not in spite of it. The edifice of words was the bond. I'd mistaken its true form. It wasn't a wall; it was a bridge. And now we've met in the middle.

Happy people make people happy Essay

Like yawning, many recent studies have proved that laughter is contagious. Does this necessarily imply that when you smile to a complete stranger, he will smile back to you? Or on the other hand, when you frown at a complete stranger, he will frown at you as well? To find out the answer, we designed an experiment to test will happy people make people happy. Independent variables are the factors we manipulated. There are two independent variables in this test. The first one is our emotion conditions when having eye contact with the strangers, i.e. smile condition, frown condition and control condition. We define smile condition as smiling without teeth, frown condition as knitting our brows, and control condition as having a neutral facial expression. The second one is gender. To understand if gender matching matters, we will test the three conditions with strangers with the same gender and the opposite gender. Dependent variables are the variables being tested in the experiment. In this test, the dependent variables are the responses from the participants. We will rate their responded expression in 5 categories: clear frown, small frown, neutral, small smile, and clear smile. However, there are confounding factors that may affect the results of the experiment. Confounds are the extraneous variables in an experimental design that correlates with both the independent and dependent variables. Possible confound is the original facial expression of participants. Randomly choosing participants is a way to prevent confounds. To further eliminate confounds, we will choose complete strangers as participants and will not tell them about our test beforehand as they may confound the result by giving us what they believe we want to see. The last thing we do is to execute this test in a consistent way. We have strict control over our facial expression to make sure that our expressions will not defer a lot among participants. This is not a simple test as what we originally consider. The first obstacle we encounter is not having enough confidence to frown at people. It is not difficult to smile at strangers, but frowning at strangers is somewhat weird  that we hesitate for a long time before having confidence to complete the test. The second obstacle we encounter is there are possible biases in choosing participants. For example, we tend to choose participants with the same race or at similar ages with us. This may create possible confounding factors to the test. The last obstacle we encounter is finding suitable participants. Since we want to choose participants that are walking alone and not distracted by phones or music, surprisingly there are only a few can be found around campus. It takes us quite a lot of effort and time in finding suitable participants for the test. Before conducting the test, we state our hypothesis as when we smile to people, people will smile back to us; whereas when we frown at people, people will frown at us as well. We come out with this hypothesis because we believe ones emotion can influence others, that is when there are optimistic and happy people in a group, other members in the group will become happy more easily; whereas when people in a group are generally in a pessimistic and unhappy mood, other members in the group will be influenced and become unhappy as well.

Face-to-Face Communication Is a Better Way of Communication Essay

Imagine that your sweetheart keeps talking to you through telephone, the Internet or letters and refuses to meet you face to face even for a meal, what will you do? If I were you, I must be getting crazy! But things like this often happen in nowadays’ society. With the development of communication industry, people are getting used to various so-called fast ways of communication. Personally, however, no matter how fast and convenient those other communication modes can be, I think we should never abandon the most original way of communication—face-to-face communication, which is more vivid, interactive and easier for us to promote relationships with others. Face-to-face communication can make it more fun and vivid to talk to others, because it contains much more nonverbal languages than other ways of communication. When you talk to a person face to face, you make eye contacts with each other, by which both of you can exchange your inside emotions. Furthermore, by observing the person’s gestures, you can also dope out his personalities and decide what kind of person he is. And maybe the least important one is that, as the old saying goes,† all men search for beauty†, you can view the appearance of the person you are talking to, which might cause you rub out the birth of love if both of you are satisfied with each other’s appearance. All of these make it attachable for us to feel the person we are talking to is a real and touchable individual. There are times when you have to deliver exact information to other people, and at such times face-to-face communication will be your first choice, because it creates an interactive and efficient conversation. Firstly, when you are talking to a person face to face, both of you can raise questions about anything you can’t understand, so that the other person involved can explain it clearly in time, which contributes a lot to eliminate the misunderstandings and barriers of your communication. Secondly, a person’s tone and voice can suggest his present mood, which can make it easier for you to perceive his subtle changes of emotion. Finally, in face to face communication, you can tell whether the words the person spoke are authentic through observing his facial expression , which can also ensure that the person you are talking to is a faithful one. All of these can make your talking more successful and efficient especially when you are negotiating with someone. Maybe the biggest advantage of face-to-face communication s that it can deepen your relationship with others, because it can kill the distance among people. When communicating face to face, you can see the smile on the person’s face, which will make you feel warm and kind; you can hug each other when you’re getting excited; and even a handshake can make you feel the respect from the other person. All that can make you get closer to each other, which may be hardly made attachable by communicating through telephone or e-mail. For instance, we are far away from home as college students, even if we call our parents almost everyday, we still feel homesick and lonely. Why? Because telephone can never make us feel as close as meeting each other face to face. And so does it among friends, if we don’t meet each other face to face as often as possible, we will soon feel that our relationships are getting cold. In conclusion, with all factors taken into consideration, I totally agree that face to face communication is better than any other type of communication. Now, try to communicate with people face to face and you will find it more colorful and efficient than calling others through telephone or greeting each other just by sending an e-mail!